LEDO corporate identity is a personality that reinforces core elements of the brand's DNA, making it unique among other players.
Purple is a symbol of the unity of opposites. We mixed the red that stands for passion, rage and energy with the blue (calmness and relaxation). Purple is the color of intuition: it helps us overcome fears and be decisive.
Turquoise stands for balance and poise, evokes pleasant emotions and associations.
Contrasting exterior design matches the atmosphere of the entertainment complex, creating a singularity, a play of light and shadow.
At night, the illumination of the slats reflects speed, dynamism, balance and skill of the skater gliding on ice.